War posters served an important role on the Home Front in the United States during World War II. The posters were used to keep Americans informed of the war which often seemed remote and not directly relevant to them, to remind them of their patriotic duties, and to instill a sense of anger towards the enemy nations.
The Office for War Information (OWI) was created in June 1942. Its function was “to promote, in the United States and abroad, understanding of the status and progress of the war effort and of war policies, activities, and aims of the U.S. government.” Eventually, two contending groups within the OWI clashed over poster design. Those who saw posters as "war art" favored stylized images and symbolism, while recruits from the world of advertising wanted posters to be more visually appealing like adverts.
More than 8000 artists, who belonged to "Artists for Victory," designed posters for the OWI. A realistic, three-dimensional style replaced the flat, abstract images typical of the First World War. Unlike the earlier propaganda, which inspired fear and hatred of the enemy, President Roosevelt preferred more positive imagery that involved Americans and personalized the war effort for everyday Americans.
or over consumption of precious resources.
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